Let’s amplify your written content

Providing ranchers and farmers useful information that helps them stay in business drives my copywriting. I know how to reach your producers’ hearts and mind, whether your goal is education or solutions-based marketing content.

I understand the nuance between seedstock producers, commercial cattlemen, dairy farmers, swine integrators, barn laborers, corn farmers, soybean farmers, peanut growers, citrus growers and pest control advisors, so when you work with me, your message will hit its mark.

An experienced copywriter and podcaster dedicated to

high-quality, effective storytelling

Good communication needs strategy and knowledge of topic, audience, vocabulary, sentence structure, visuals and much, much more. Most importantly, it needs heart.

When you work with me, you don’t just get a professional writer or audio editor. You get a strategic, experienced, agriculture-specific storyteller who knows how to get your content in the hearts and minds of the people who matter most — cattle producers, growers and consumers.

Strategic Marketing Content Tiers

Successful content needs solid strategy and excellent copywriting to move your goals forward

Tier 1
Strategic Foundation
16 hours per month

Comprehensive content audit:
Deep dive into existing content across all channels, competitor analysis and gap identification
Strategic content framework development:
Custom content pillars aligned with livestock or crop industry trends and your business goals
Two monthly strategy sessions:
Review performance, adjust tactics and plan upcoming content
Content calendar planning:
Monthly themes and posting schedules tailored to livestock or crop seasonal cycles
Performance reporting:
Monthly analytics review with actionable insights

Tier 2
Growth Execution
32 hours per month

Everything in Strategic Foundation Tier, plus:

Content creation:
Blog posts, social media content, email newsletters, press releases, articles and industry education
Thought leadership development:
Position your company as an industry expert through strategic content positioning and media relations
Seasonal campaign development:
Quarterly campaigns aligned with livestock and crop production cycles, market seasons and industry events
Content optimization:
SEO optimization for ag-specific keywords and search terms

Copywriting tactic options​

magazine, colors, media, page, colorful, read, arts, pages, tumblr wallpaper, magazine, magazine, magazine, magazine, magazine, media

Earned media tactic

Educational article with product mention, deployment and metrics

*Content brief alignment on topic and messaging
*Interview up to two sources
*750-1,000 word article
*SEO and GEO optimization
*Captions for up to two provided photos
*Deployed to ag industry publications, supported by 14 years of media relations
*Editor outreach and follow-up
*Identify additional interview opportunities
*Performance metrics — one week and one month

Journalists conduct an interview with a senior executive in a formal office setting.

Press release tactic

Press release creation, deployment and metrics

*Content brief alignment on topic and messaging
*Inclusion of quotes from company officials
*500-750 word article
*SEO and GEO optimization
*Captions for up to two provided photos
*Deployed to ag industry publications, supported by 14 years of media relations
*Editor outreach and follow-up
*Identify additional interview opportunities
*Performance metrics — one week and one month

Close-up of a golden microphone and laptop used for audio editing.

Audio news release

Audio release creation and distributed to 1,300 radio stations

*Content brief alignment on topic and messaging
*Record source interview
*Select soundbites
*Write release script
*Record voiceover section
*Produce voiceover and soundbites
*Deployed to ag radio stations
*Performance metrics

Web article copywriting

Researched, compelling copy that fits your needs

*Content brief alignment on topic and messaging
*Interview up to two tech experts
*SEO and GEO optimization
*Captions for up to two provided photos

Pricing by:
*400-600 words
*601-800 words
*801-1,000 words
*>1,001 words

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Email campaigns

Send emails that your customers want to open

*Content brief alignment on topic and messaging
*Subject line A/B testing options
*Optimized headline
*Effective CTA placement
*100-400 word email body
*Image recommendations
*Copy deck sent for distribution
*Campaign flexibility, price per email

A smartphone displaying various social media icons held in a hand, showcasing modern communication apps.

Social copy

Reach your target audience with compelling copy and graphics

*Content brief alignment on topic and messaging
*Understanding of target audience
*Written copy
*Graphic OR short video creation
*Campaign flexibility, price per post depending on graphic

Are you ready to amplify your written content?